Penn State

Business
4:37 pm
Fri April 18, 2014

The business of branding on Lehigh Valley Discourse

  Sally Handlon takes a look at the business of branding with one of Pennsylvania's most well-known brands: Penn State University. Joining Sally in the studio will be two PSU Alums: Letterman's Club member Tom Donchez and PSU Lehigh Valley Advisory Board Chair Howard Kulp. (Original air-date April 17, 2014).

 

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