South Florida-based Spirit Airlines is known for being cheap. It boasts "ultralow" base fares and then charges for items such as carry-on luggage or printing out your boarding pass at the airport.
That thrift carries over to Spirit's advertising. Even compared with other low-cost airlines, Spirit spends almost nothing on ads. And yet the company makes a surprising splash with its campaigns. A visit to Spirit headquarters reveals the secrets of its marketing.
Beginning next year, the Boy Scouts of America will allow openly gay youth to join as members. But the policy change doesn't go far enough for Democratic lawmakers in California. They're on the verge of passing a bill that would strip tax breaks for the Boy Scouts and any other group that discriminates against gay, lesbian or transgender members.
Known as the "Carpet Capital of the World," Dalton, Ga., has struggled and lost 17,000 manufacturing jobs over the past decade.
But now, Engineered Floors is investing $450 million in two new manufacturing facilities and a distribution center in the area. The Dalton expansion is part of a resurgence in manufacturing in Georgia and it reflects an optimistic outlook for manufacturing across the Southeast.
Labor Day weekend marks the close of the official summer season on the Jersey Shore. But for some towns, it's like the summer never really began. Destruction from Hurricane Sandy last October kept tourists away. Some towns are still struggling to rebuild. Businesses that rely on seasonal visitors for much of their yearly take are wondering if they'll be around next year.
You're walking your dog in a suburb that may or may not exist in this dimension. The dog whines. You ignore him. Anyway, you're too busy looking out for that sexy, evil sorcerer. Suddenly, a gray rabbit appears, and you realize: the world is ending.
The coal industry is trying to buff up its image in Texas. Texas is known for oil and gas, but it's also a big coal producer. And mining companies are paying for a boot camp for science teachers that has some educators and parents upset.
Laura Isensee, of member station KUHF in Houston, has more.
For the last in a summer series of grilled food from around the world, we head to Mexico, where a small doughy treat is found everywhere from street corner grills to high-end restaurants. It's called a tlacoyo (pronounced tla-COY-yo) and although it may sound novel, it's an ancient food that's older than Hernan Cortes.
After years of unwavering tenacity, Diana Nyad has completed her quest. At 64 years of age, she became the first person to swim from Cuba to Florida without a protective shark cage. That is more than a hundred miles of water full of sharks, venomous box jellyfish and treacherous currents.
Verizon Communications is paying $130 billion to buy part of its wireless unit from the British company Vodafone. It's one of the biggest deals in the history of the telecommunications business and underscores the growing profitability of wireless. Robert Siegel talks to NPR's Jim Zarroli about the deal.
In the fall of 1938, radio was huge. That Halloween, Orson Welles scared listeners out of their wits with his War of the Worlds. And on November 10, 1938 — the eve of the holiday that was known then as Armistice Day — the popular singer Kate Smith made history on her radio show. She sang a song that had never been sung before, written by the composer Irving Berlin.