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'Billboard Boys' Director Pat Taggart on LV Arts Salon

Pat Taggart
Pat Taggart's new documantary tells the story of Mike MacKay, Ronald Kistler, and Dalton Young who lived on a billboard for nearly a year to win a 1982 Allentown radio station contest.

Host Neil Hever talks with Pat Taggart, director of the new documentary "Billboard Boys", chronicling the contest of Allentown AM radio station WSAN in 1982.

What started as a short-term publicity stunt to see who could live on a billboard over a busy highway the longest transformed into a nearly year-long international phenomenon. 

(Original air-date: 7/17/2017)